6 articles on "journalists"

Why Reporters Like 'Bad' News

Whenever you deal with the news media, there is a primary rule that you must keep in mind at all times.Call it Cawley’s Theorem of Media Relations:1. All journalists secretly believe they will someday win the Pulitzer Prize.2. No journalist ever wo...

Marketing  marketing reporter tiger journalists
Why Reporters Like 'Bad' News

As an AI language model, I do not have personal opinions nor emotions. But, here is an article about why reporters like 'bad' news that you might find informative. When it comes to the news, the old adage "if it bleeds, it leads" holds true. Bad new...

Marketing  marketing reporter tiger journalists
The Press Pack Is Chasing You - Give Them Room

The Press Pack Is Chasing You - Give Them Room by: George Hopkin There’s good news for public relations execs, marketing professionals and even one-man-band entrepreneurs: journalists are surfing your sites looking for news. It’s true - whi...

Marketing  marketing press room news company journalists
Copyrights and Wrongs

Somehow we have come to believe more is better, that it‘s a good thing if asearch enginepops up with 27,999 entries on a given subject. Yet it‘s because of thisvery "too muchness"that many journalists have found themselves entangled in the Web.Wr...

Writing  writing journalists train
How to Create an Online Newsroom the Media will Love

How to Create an Online Newsroom the Media will Love by: Bill Stoller From time to time, people ask me how public relations has changed during the two decades in which I’ve been seeking publicity. My answer: technology. Twenty years ago, the f...

Online Business  online business press news room journalists media
Leverage the Power of Publicity for Your Small Business

Leverage the Power of Publicity for Your Small Business by: Isabel Isidro Your business is only as good as the number of people who knows about it. For your venture to grow, you need to start spreading the word about your business. You may have ...

Marketing  marketing story business journalists them