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Jump on Blogging and RSS Feeds or be Left Behind! by: Craig Desorcy Viruses and the deluge of the cyberspace version of junk mail, spam, has forced marketers to look for new ways to get back into the surfer’s eye. Spam filters hinder many of t...
Online Business online business feeds marketing spam money aboutWriting For Sex Markets by: Katy Terrega Many professional freelancers will go their entire career without ever once writing a story about sex. Oh, they may craft a racy scene or two in the course of writing the next Great American Novel, or the...
Writing writing markets writers genreHow To Win The "Marketing War", Capture Your Prospect's Mind And Make More Sales(c) 2004 Charles KangetheAs a marketer you are engaged in a "War" with competitorswhere the ultimate prize is capturing the mind of prospectsand claiming their purch...
Marketing marketing prospectaposs mind prospects theySix Reasons Why Your Alexa Rating Is Still Important.1. Additional Exposure For Your Site.At the end of 2003, Alexa.com's results were being closely linked into thelistings of its' parent company, Amazon.com. This currently means thatwhen s...
Marketing marketing alexa toolbar googleIntroductionFairfax Cone (one of the founders of Foote, Cone & Belding), in his book "With All Its Faults", said that when most people sit down to write an ad "they forget that advertising is something one does only when he can’t go see his prospec...
Marketing marketing direct prospects salesmanBased on the strategic marketing plan book "How Much for Just the Spider?"How strong are your Web site strategies? Do they move your business toward achieving your objectives or overall goals? Think of your strategies as a framework that clarifies th...
Marketing marketing forces analysis business industryBlogs and Journalism The world has seen the emergence of a new style of journalism, based on a 'raw feed' directly from the source. And the common notion that surrounds the emergence of serving 'raw feed' is that the journalists t...
Marketing marketing blogging people personal newsMy wife and I watched the movie Ray a couple of weeks ago when it came out on DVD. In the movie Jaime Foxx plays thelegendary singer Ray Charles. I was amazed at how Jaime had captured the essence of Ray Charles. Many times throughout the movie I wo...
Marketing marketing sales preparation movie paid jaimeIt's important for your sales letter to tap into yourprospect's subconscious mind and trigger theirimagination. It will then create and direct a mentalmovie or scene that will persuade them to visit yourweb site, subscribe to your e-zine, b...
Marketing marketing mind imagination subconscious1. Highlight all the important keywords and phrasesin your ad copy. You could use bolding, underliningand color to highlight the important words.2. Highlight buying incentives like free bonuses andmoney back guarantees. You could place them inboxes o...
Marketing marketing highlight attention headlines make