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by Karon Thackston © 2002http://www.ktamarketing.com We all wish we could have ultra-responsive mailing lists, don’t we? The dream of most marketers is to send out their ezine and sit back to watch a flood of orders come in. After all, while w...
Marketing marketing rate subscribers ryanThe previous 'dirt-world' retail business I managed had a large turnover, a very high profit, and less than 100 lines. Early in 2001, I was contracted to manage another business. This one carries over 800 different lines, yet has a turnover...
Marketing marketing business profit ruleAt the risk of sounding sensational, if you understand theconcepts introduced in this article it could literally mean thedifference between miserable failure and insane online profitsfor your business. I'm not talking about a magical formula tha...
Marketing marketing advertising profits whichI have a neighbor who, last year, started her own house-cleaningservice. Paula had been living on a shoe-string for years, andnow that her children had all reached school age, she decided sheneeded to enter the workforce. She was looking for somethin...
Marketing marketing business clients hours makeA strange thing has been happening to newsletters online.They have been turning into either a) promotional emails or b) web pages delivered by email.I’m sure you know what I mean. Go back a couple of years and you could look forward to receiving yo...
Marketing marketing newsletter promotional value newslettersFinding a great way to market that is surely going to bring insome profits from new customers is tough predicament. That'swhere marketing in magazines comes into play.Advertising in well known magazines has a lot of advantages.First, if people t...
Marketing marketing magazine time headline magazinesRecently I was reflecting on what it took to be successful in real estate and life. My mind recalled a movie from the early 1980’s called Buckaroo Bonzai. One of the characters in the movie had a saying that caught on in my circle of friends at the...
Marketing marketing time focus truth mentallyThere it is. That darn phone! And you have to pick it up and call someone you don’t know. You need to make some cold calls. The first thing to know is this - the longer you put off picking up the phone and making that first call, the heavier that p...
Marketing marketing willself callingWhy You Shouldn’t Give Away Free eBooksIf Internet Marketing were a college major, in Lesson 1 of “Internet Marketing 101” you would be taught to give away free ebooks:As a promotion for your main productAs a bonus to enhance your product offer...
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