7,171 articles on "marketing"

8 Ways To Increase The Perceived Value Of Your

Almost everyone is giving away a freebie so they canattract people to their web site. They are giving awayfree e-zines, ebooks, services, etc. What's happeningto all this free stuff? It's loosing it's perceived value.Every time you sur...

Marketing  marketing freebie freebies value people only
Make an Impact - Make a Difference!

It was moving day, twenty some years ago. The trucks had long since pulled away from our new home and we were left in that "what a mess limbo" that you are probably all too familiar with.We were also hungry and this was no time to hook up the stove a...

Marketing  marketing impact time received know
Psychology Sells

It's no secret. The more you know about the psychology of selling, the more sales you will make. If you do business on the internet, it is extremely important that you know how to effectively communicate to your audience using the written word. ...

Marketing  marketing people different buttons each
10 Recession-Busting Sales Letter Tips!

1. Highlight all the important keywords and phrasesin your ad copy. You could use bolding, underliningand color to highlight the important words.2. Highlight buying incentives like free bonuses andmoney back guarantees. You could place them inboxes o...

Marketing  marketing highlight attention headlines make
What Are You Really Marketing It's Not What You Think

You market your own business or you direct marketing for your company. You know what you are marketing – it's obvious. Or is it?If you're a financial advisor, you probably think you're marketing financial advice. If you're a sal...

Marketing  marketing hope prospects they
MLM... Wellness... and The Baby Boomer Generation...

MLM... Wellness... and The Baby Boomer Generation... by: Thom Reece One of the largest markets for wellness products, is targeted directly at the needs and concerns of the "baby boomer" generation. This generation, defined as those born between ...

Marketing  marketing baby boomers products
Ten Tall Tales of Traditional Marketing #4

"Ten Tall Tales of Traditional Marketing That Cost You Tons"Tall Tale #4 “You need to be cheaper than your competition” Hooey! Horse Pucky! This has to be the most asinine statement to ever come out of anyone’s mouth. If you believe this nonsen...

Marketing  marketing emotionally price will
Hard-sell Commercials vs. Identity Commercials

There is a man who owns a locally based chain of used computerstores in the city where I live. It is my personal opinion thathe should be presented with an award for producing the mostannoying television commercials in history. That award probablywou...

Marketing  marketing commercials hard product
Viral Marketing…Is Your Website Infected?

Viral Marketing…Is Your Website Infected? by: Bret Forster Viral…Viruses…Infections…not pleasant subjects for most situations. Unless you’re discussing Viral Marketing! Viral marketing techniques can help you create huge increases in b...

Online Business  online business viral marketing ecourses traffic article
Getting Word of Your Business Out - at a Fraction of the Cost of Advertising

As a start-up or small business, you may be facing a catch 22situation: you need to advertise your services to get business,but you need business to afford the cost of advertising. Andwith advertising costs of several thousand pounds for a full-page ...

Marketing  marketing article business clients articles such