7,171 articles on "marketing"

Creating a Brand that Sticks

Most people, when they hear the word branding, think logos - but in fact, branding is really much more than that. A brand involves blending the image, purpose, and focus of your business, with your core marketing message, and coming up with something...

Marketing  marketing brand business image
No Trick to this Publicity Treat

As we enter the last quarter of the year, you may find yourself in a scary position: 3 months left in the year, but no money left in your advertising budget. You plan and plan at the outset of the year, but invariably one of two things happens in the...

Marketing  marketing community safety halloween
Track Your Advertising Or Perish...

Track Your Advertising Or Perish...Copyright 2002 lessworkmoremoney.com By Armand MelansonHave you ever tried to find a light switch in a darkenedroom? You grope around helplessly hoping to find the switch.This is a good metaphor for the way many bus...

Marketing  marketing tracking track will
6 Profitable Ways To Use Online Surveys

Pop-up polls on Web sites are now as common as subscription cards tucked between the pages of your favorite magazine. And for good reason.Marketers have discovered that online surveys generate a mother load of valuable information about site usabilit...

Marketing  marketing survey surveys online mail
It's Time To Get Respectable!

Count the times you have seen those ads online screaming,"SUBMIT YOUR SITE TO SIX MILLION SEARCH ENGINES FOR FREE!"You start to reach for the mouse to click that banner andyour common sense kicks in to tell you, "Calm down now,there are only a dozen ...

Marketing  marketing internet search marketers event waim
Autoresponder Etiquette

Autoresponders are one of the most widely used promotional tools on the Internet. They're also known as mailbots, automatic email and email on demand. They were derived from the very popular fax on demand and designed to automatically respond to...

Marketing  marketing autoresponder address email message autoresponders when
Make This One Change To Your Web Page... and Double and Triple Your Profits

Are you getting visitors to your web site but nobody wants tobuy? Do people come to your site once, but never return? I'vegot a simple change you can make to your opening web page thatcan quickly turn your luck around.By far the biggest reason m...

Marketing  marketing opening visitors they
The Trust Factor... How To Earn It From Your Visitors

When you're surfing around on the Web to your favorite sites,what is it about them that makes you come back? What MAKES themyour favorite sites?Good, reliable information? Absolutely. But you never wouldhave gotten to that great information if t...

Marketing  marketing visitors trust
Tapping Into Your Full Potential

In online as well as off line marketing 97% of the folks arefailing. Why is that? For starters most people don't take theirbusiness seriously enough to develop and incorporate thenecessary business building actions.Many are working their busines...

Marketing  marketing organization team potential will
Dig a Hole, Bury Your Bones!

As you may have heard, "The Money is in the List." Ithas been a widely accepted fact that in order to besuccessful online, you've got to have your own opt-inmailing list.While the subject of successfully building a mailinglist has been widely co...

Marketing  marketing list backup mailing successful