7,171 articles on "marketing"

The Top Ten Rules of Effective Networking

The Top Ten Rules of Effective Networking by: M.E. Callan Many of us are discouraged by the networking events that we go to. We feel swamped by people just looking to get money from us, and we rarely feel as though the event was worth our time. ...

Marketing  marketing networking business cards
How To Identify Ideal Money Making Web Opportunities

How To Identify Ideal Money Making Web Opportunities by: Joshua Rose I was winding my way up the levels of a very crowded parking garage the other day. The line of cars desperately seeking a spot ahead of me kept turning to the right. So, of co...

Online Business  online business marketing internet google overture
Postcard Marketing Done Right

Say it with a post card. A well designed, colorful, high impact postcard in the mail box of your prospect is your best ticket to a new customer. For your existing customer, a marketing campaign which includes frequent post cards is the perfect start...

Marketing  marketing post calls week mailing customer
Mission Position

Ahh, the mission statement. For some companies it simply describes their purpose for existing. For others it permeates the overall culture of the company. Some see its value, while others neglect to give it even a passing thought. Whatever your posit...

Marketing  marketing mission statement companies business service
Brand Love Part II

Last issue, I talked about increasing your Brand Love meaning to increase the affection that prospects and customers feel toward your business.Why?Because increasing "affection" will build relationships. Those relationships, if made strong enough by ...

Marketing  marketing customers employees feedback
You Belong in the Spotlight

You Belong in the Spotlight:Promoting your business by writing and speakingHaving a strong publicity strategy is key to staying in business. With so many competing images in the marketplace, it’s critically important to maintain a high profile. Mai...

Marketing  marketing offer clients publicity
Win-Stay, Lose-Shift A Marketing Strategy

When you're in marketing, you often have to explain to a disgruntled CEO or manager why you want to abandon your original year's plan and move on to something else. You may even have been asked, as I have, "If I hire you will you stick with...

Marketing  marketing button lose
You Have to Give In Order to Receive

Have you ever heard the expression, " the quickest way to reach your goals is to help others reach their goals?"I remember this expression and use it as my Internet product-marketing plan. It has paid off with 3 best selling books for me in the past ...

Marketing  marketing book newsletter websites
When Avon Doesn't Call A Lesson For Internet Marketers

Probably most of you have heard of Avon Products, Inc. Founded over 100 years ago as a small perfume company, Avon has grown into a huge multi-billion dollar corporation that sells products ranging from cosmetics to clothing, jewelry and knickknacks ...

Marketing  marketing avon mary catalog customers donapost
Is It Easy for You

Is It Easy For You? Is it? If it isn’t, then consider doing something that is! Let me explain: if what you're doing isn’t easy right off the bat, don’t give up, and DON’T consider doing something else—I mean, there’s a learning curve...

Marketing  marketing youve something