7,171 articles on "marketing"

Your Own $2 Rolling Billboard

Do you ever wonder how you can advertise your business more?Have you ever thought about renting a billboard toadvertise your website?Have you ever checked into how much it cost to rent abillboard for one month?Wow, they're very expensive. At lea...

Marketing  marketing letters people couple
Books, Trend-spotting & the Gubernatorial Race

Ok I admit it. I'm a Californian. We live in shorts, we dine at juice bars and our politics are nothing short of, well, a Hollywood movie. If you've been shaking your head wondering how someone with a narrow political background could be el...

Marketing  marketing book trend campaign
Attention-Grabbing Fixes that Make Your Yellow Page Ad Leap Off the Page

Attention-Grabbing Fixes that Make Your Yellow Page Ad LeapOff the PageDr. Lynella GrantStand Out in Ways that Matter to Directory UsersA Yellow Page directory presents a difficult challenge foradvertisers. All the competitors are packed together, wi...

Marketing  marketing directory business about
10 Steps to a Great Newsletter

10 Steps to a Great Newsletter by: Claire Cunningham A newsletter can be a wonderful, economical way to communicate with prospects, customers, employees or distributors. Just follow these ten easy steps for newsletter success. 1) Define Your Au...

Marketing  marketing newsletter audience establish content plan build
Stretch Your Marketing Reach

Stretch Your Marketing Reach  by: Kathleen Gage One of the most cost effective marketing strategies you can utilize is an online newsletter, also referred to as an E-Zine. You can provide valuable content to your customers and potential custome...

Marketing  marketing write articles people done
Networking - Relax!

Networking - Relax! by: Gill Fernley Networking – relax! – Gill Fernley and Justin Baker, Six Degrees Network Anyone who has been to a networking event has met business card thruster guy. Won’t leave you alone, thrust their card in your fa...

Marketing  marketing people networking them
The Internet and Beyond - 12 Tips on Writing Better Brochures

The Internet and Beyond - 12 Tips on Writing Better Brochures by: Julia Hyde Every year thousands of online businesses fail. None of them begin with the idea they’ll fail, in fact they have high hopes of success, but they fail all the same. On...

Marketing  marketing brochure reader company
Creating a Winning Logo

Creating a Winning Logo by: Philip GillespieCreating a logo to get you noticed.When you’re branding a company with a name, a colour scheme and a logo the logo is often not given enough care and attention. It should follow the chosen colour sch...

Marketing  marketing logo company
Are Your Emails Gettting Through?

Are Your Emails Gettting Through? by: Charlie CookIf sending email to a mailing list is part of your markëting or business building strategy, you want to make sure your messages are reaching your audience. Are your readers getting your emails? ...

Marketing  marketing email words emails filters people send
Shorten Sales Cycles in Complex Sales Environments

Shorten Sales Cycles in Complex Sales Environments by: Richard Cunningham Help buyers discover the answers they need to understand and align all of their decision variables. In complex sales, salespeople often find themselves negotiating their w...

Marketing  marketing sales morgen buyers decision they