7,171 articles on "marketing"

The Yin & Yang of Internet Marketing

The Yin & Yang of Internet Marketing by: Esther Smith Westerners believe opposites flow in a natural cycle always replacing the other. They tend to look at things as black or white, right or wrong, up or down, giving a separation and unrelated-n...

Marketing  marketing article articles expert
How to Set (and Get) the Right Prices

How to Set (and Get) the Right Prices by: Jay LipeWhich product feature of yours is every buyer keen to know about? Which sales tool closes prospects instantly? Your price. Yet, despite the far-reaching consequences of a company’s pricing, Iâ€...

Marketing  marketing price prices pricing product
Marketing Conversations, And Conversation Stoppers

Marketing Conversations, And Conversation Stoppers by: Nina Ham Where many marketing conversations get off-track are the ones you have with yourself, before you even pick up the phone or initiate the handshake. As independent professionals, usua...

Self Improvement And Motivation  self improvement motivation conversation marketing even
How Can You Can Go From Zero To Hero Overnight? Viral Marketing!

How Can You Can Go From Zero To Hero Overnight? Viral Marketing! by: Mike Cheney Everyone has heard about viral marketing but what is it and how long will it survive? Viral Marketing is the creation of a message that is self-perpetuating and hen...

Site Promotion  site promotion marketing internet email viral they
Leveraging your Holiday Sales Volumes and Getting your Business in the Consumer’s Minds.

As people hustle and bustle about trying to get those last minute gift ideas ready before the big day hits, spending is up and sales run rampant, as marketers get ready for that special time of year. Yes, Christmas time is here again, and every mark...

Marketing  marketing services sales business goods
Increase Book Sales When a Book is No Longer Just a Book for Sale

Do you have books sitting in your garage that you haven'tsold yet and looking for ways to move them? Then you willwant to know about these five outrageous ideas that aren'tdifficult and can be just plain out fun.Dede Hall, author of The Sta...

Marketing  marketing book stores sell
Improve Marketing Results with Closed Loop Marketing

As a business owner or manager, it's highly likely that you're thirsting for a better way to keep a closer eye on the prospects that arrive at your website via your online marketing initiatives. Better yet, a demonstrable majority of Intern...

Marketing  marketing closed
Web copy that counts

For some marketing communicators, making the transition from print to online media is like packing for a trip to destinations unknown. Before you venture, it’s important to know what to bring, what to leave behind and something about the online cul...

Marketing  marketing readers goals online reading many
Discover 3 Alternative Methods to Boost Quality Testimonials

Here are three alternatives to increase your testimonialnumbers or their quality. Create an online diary or blog,use an auto responder method, set up a form on your web siteor set up a survey.1 Set up an Online DiaryUsually an online diary is a fun ...

Marketing  marketing online diary responder auto
Creating a Reputation

Want to shorten the sales cycle for your professional services? Want pre-sold prospects who need fewer or no face-to-face meetings before hiring you? Create a reputation. Recently a room full of consultants agreed that you had to meet with potential ...

Marketing  marketing reputation face business site