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hing the Myth of the Press Release by: Bill Stoller A musician spends years honing his craft. He writes world-class songs and performs them in a manner that moves his listeners to tears. He records a demo tape and sends it to record labels. He g...
Marketing marketing release press itaposs publicity story justBy Jim Fisher, President of IdeaStar Inc.The Internet revolution is responsible for two of the dumbest names in business. The first is the "Web." Try telling your grandmother what you do for a living with that name. The next is the "blog." Most peopl...
Marketing marketing blog blogs ideastar business fromby Karon Thackston © 2002http://www.ktamarketing.comAlmost everyone on the ‘Net is familiar with ezine article promotion. However, Business Essentials subscriber Steve Watson (of Watson’s Streetworks http://www.watsons-streetworks.com) has f...
Marketing marketing karon article magazineHave you ever wanted to find a low cost alternative to marketing your company? Have you wanted to promote your business to thousands of people, outside of your local area, but couldn't afford the cost? Did you ever wish you could spread the word...
Marketing marketing packets raquo packetClear positioning is critical for any product or service, whether new or existing. Without clear positioning it is hard to find or establish a Unique Buying Advantage (UBA). The first thing to consider when working on your positioning strategy is the...
Marketing marketing positioning customers advertisingTR Cutler, Inc., the nation’s largest manufacturing PR and marketing firm, has sold the Veterinary Practice Marketing Division. Thomas R. Cutler, President & CEO of TR Cutler, Inc. (www.trcutlerinc.com) said that, “After serving 595 veterinary p...
Business And Finance business finance cutler marketing veterinary manufacturing practice editor public relationsTest Your Direct Response Marketing Using two Steps by: Abe Cherian Of all the mistakes a small business owner can make, possibly none will cost more than failing to test one aspect against another. In order words, testing one price against anot...
Marketing marketing determine anotherSMS Marketing using SMS Software - Pros and Cons by: Vijay Shukla SMS Marketing using SMS Software: The increasing mobile phone penetration globally has instantly resulted in SMS becoming an effective alternative to traditional modes of business...
Marketing marketing service software client deliveryA company or a business Venture is made up of their many different sectors and departments. All of them work hand in hand and quite smoothly to make the company what it is. All departments are equally important but there are some important department...
Marketing marketing department company departments sure handEffective List Management Can Save You Big by: Joy Gendusa Let’s talk about how to keep your postage costs down. So far you have been following my advice and mailing to the same list more than once. At some point you find lists that will produ...
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