7,171 articles on "marketing"

TiVo is just a DVR – How Direct TV and Others Packaged A Product for Success

TiVo is just a DVR – How Direct TV and Others Packaged A Product for Success by: Nick Smith Studying the way Direct TV packaged and positioned TiVo for success in a competitive market can indicate principles for successful marketing for small ...

Marketing  marketing tivo direct name video
Rising Postal Rates? Don’t Cut Down the Direct Mail

Rising Postal Rates? Don’t Cut Down the Direct Mail by: Joy Gendusa The United States Post Office in the past had some trouble with its finances and their solution was to raise the postal rates. Whether or not you agree with this approach to t...

Marketing  marketing direct mail mailings cutting
Recent research predicts that the online ad market will decline by 25% in 2001

In 2001, net advertising is a buyer's market.Everyone has seen the media spotlight focused on the bigdot-coms who, dependent on ad revenues, have either goneout of business or been forced to cut back.Unfortunately, it's the same story for s...

Marketing  marketing space revenues business
Get All the Traffic With Blogs and RSS Feeds

Get All the Traffic With Blogs and RSS FeedsAre you a small businessman setting up a brand new website to advertise your products? Maybe you already have an active website, but desire to make it more interesting. Either way, you’ll want to investig...

Marketing  marketing feeds blogs simple bruce
7 Insider Tips To Joint Venture Success

Most marketers miss out on huge chunks of available profits by not doing enough joint ventures.It’s the easiest way to leverage on resources you wouldn’t otherwise have.There’re probably two reasons why joint ventures are not used fully. These ...

Marketing  marketing joint ventures venture partners marketers
DON'T OVERLOOK YOUR MOST PROFITABLE SOURCE OF BUSINESS

A new business owner called me recently with a question I hear often. She asked, "What can I do to build my business faster? I'm making a small profit but cannot seem to generate enough sales to make the real money in this business."As Karen ans...

Marketing  marketing customers business additional repeat sales existing
Paper Direct Mail Is Not Dead

I recently witnessed a conversation about the “death” of paper direct mail due to the “life” of web presence and blogs. I’m not exactly sure why, but someone seems to declare the “death” of a marketing technique every few months…I gue...

Marketing  marketing direct mail paper campaign landing
Niche Marketing - Assessing The Potential Of A Niche

Potential niche products exist all around us, but how do you decide which ones are likely to be worth pursuing?Here's a quick method that will give you a pretty good indication without having to spend large amounts of time and money on the task....

Marketing  marketing snoring niche keywordsphrases search sites competing
Show Off Your Business Best Sides With Full Color Catalog Printing

Show Off Your Business Best Sides With Full Color Catalog Printing by: Jinky C. Mesias Catalogs are use to showcase the various products and services available for sale. Generally, catalogs contain not only the pictures of products and services ...

Marketing  marketing catalog printing catalogs services products online color
Advertising Jobs

Creativity is not bound to any one specific field. It is versatile and there are many career fields which have creativity as their fundamental base. This is why it is very necessary that in order to their jobs, the person should have a creative incli...

Marketing  marketing creativity extremely creative