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What we now call “marketing” began long before the name was coined. In the mid-1800s, traveling salesmen dressed “snake oil" and other tonics in fancy packaging and extolled their virtues to a gullible public. New marketing applications soon pr...
Marketing marketing financial services business customer firms“Making Every Click Count” with Tell Vision NetworksAs the Internet continues to grow and more and more people jump on board, the online advertising medium continues to grow ever more important for businesses of all types and sizes. Expensive ads...
Marketing marketing vision businesses websiteShould You Write a Book?One morning, you open your inbox and find several e-mails that will boost your business. There is an invitation to speak at a local group comprised of your best prospects. Several emails have arrived from people who've "h...
Marketing marketing book business publishingI'd pay close attention to this for awhile. There are implications for leads programs especially. In about 6-10 months or so your company is going to have to subscribe to the FTC "Do Not Call" (DNC) list of people that do not want calls. Even if...
Marketing marketing leads companies thoseWhat is an article bank?An article bank is a web site where an author can "deposit"articles and a publisher of a printed or Internetnewsletter, magazine report, ebook, or website can obtainarticles for their use. Each site includes guidelines forthe ...
Marketing marketing article articles banks include siteClassified ads, sales letters, press releases, and other writtenmarketing materials can be very effective tools when you'retrying to get the word out about a product or service. While weall know this and have all used these methods with probable...
Marketing marketing people youaposre message throughAs of this writing, I've spent almost four years online, andin that time I've filled out hundreds of online forms atcountless business and consumer websites. Maybe it was toregister for access to the site, to make a purchase, or justto get ...
Marketing marketing online birthday someI have a certain relative, let's call her Aunt Marge (mostly because I don't think there's ever been a Marge in the family). Aunt Marge never met a forward she didn't like. People have actually been known to set up email accounts ...
Marketing marketing newsletter marge donapost thinkPersonalization has quickly gone from being the hottest new "must-have" for e-content to the most misunderstood and misused e-accessory. Some e-zine writers are particularly guilty of crossing the line between good touch - bad touch. I've notice...
Marketing marketing personalization zine speakWhat would an influx of a several thousand new ezine subscribersdo to your profit margin over the next two months? If you've gota worthwhile product and a site that sells, you could easilyquadruple your profits!So how do you build your subscribe...
Marketing marketing ezine venture joint editors