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Time management is a very difficult task.Trying to figure out how much time to put into each part of your marketing is very hard and even more so for those of youjust starting out.In my last article "Educate Your Way toSuccess", we discussed how diff...
Marketing marketing traffic time muchAre You a Cultivator or a Harvester? by: Julie Chance As a result of providing marketing consulting, training and coaching to a variety of individuals and industries over the years, I have come to recognize that people generally approach the bu...
Marketing marketing fruit business salesWant to get your company news into the media? It'll never happen unless you start by understanding what editors and reporters want. To find out what works, I spoke to editors and reporters at top media organizations across the country. The edito...
Marketing marketing editor send email says mightCalls-To-Action: Making Them Fit Makes All the Difference by: Karon Thackston It was going so well, so what happened? Many copywriters get off to a wonderful start: The headline is compelling, the body copy is benefit-filled, but then comes the ...
Marketing marketing action order flow copy4 Ways In Which You Can Achieve Critical Mass by: Jack Humphrey Critical Mass Website Promotion is the elite goal rarely attained by website marketers in any industry. Reaching critical mass and getting targeted website traffic on autopilot (mea...
Marketing marketing critical mass market work takesOnline Promotion Beats Traditional Seven-One (Part 2) by: Judy Cullins Online Marketing Can Produce 7 times your Profit in Just Five Months Now that you see the limitations of traditional book marketing, such as speaking to groups and press rel...
Marketing marketing articles book online ezinesHow to Tap in to the Holiday Publicity Bonanza by: Bill Stoller If your product or service can be given as a gift, a publicity windfall awaits at the end of the year - but you need to start working in June. Each December, media outlets cover the...
Marketing marketing product lead gifts gift greatHappy Jar by: David Leonhardt a.k.a. The Happy Guy I just delivered a free speech. I am a great believer in free speech, but an even greater believer in paid speech. However, there are good reasons why someone like me would deliver free speeches...
Marketing marketing happy little dreaded freeIn business-to-business direct mail, you are unlikely to reach prospects at the very moment they are ready to buy. And even if you do, you are not likely to close the sale with just a sales letter. That’s because business buying decisions rarely in...
Marketing marketing offer prospects sales soft sale whenMany Internet companies have based their business model solely on advertising revenue, and most have failed. Perhaps it's because Internet advertising is still in its infancy, perhaps it's because current advertising models don't work....
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