169 articles on "headline"

Why Marketing In Magazines Is a Great Bang For Your Buck

Finding a great way to market that is surely going to bring insome profits from new customers is tough predicament. That'swhere marketing in magazines comes into play.Advertising in well known magazines has a lot of advantages.First, if people t...

Marketing  marketing magazine time headline magazines
Use a Guarantee In Your Headline To Increase Trust.

Sometimes you can use a guarantee effectively in your headline. Doing so often creates increased trust in the reader. After all, if you guarantee it, you must believe in whatever it is you are guaranteeing.Remember Domino Pizza's unique selling ...

Writing  writing headline guarantee donapost similar work skin
Headlines Bring SalesWhere and How to Use Them

Headlines Bring SalesWhere and How to Use ThemJudy Cullins c. 2003 All Rights ReservedHeadlines are short vital statements to stimulate your potentialcustomers and clients to take action. That means sales! Sinceyou only have 10 seconds to attract you...

Marketing  marketing sales headline headlines benefit
Test Your Headlines for Maximum Profits

Test Your Headlines for Maximum Profits by: George Dodge Professional copywriters do not simply write or select one headline and then hope for the best. They create a number of different headlines; often times as many as a hundred before selecti...

Marketing  marketing headline headlines response testing
The Secret Behind Million-Dollar Ads

Dale Carnegie knew the secret, and that's one reason his book"How to Win Friends and Influence People" has sold more than 15million copies. In fact, British Airways recently named it, "TheBusiness Book of the 20th Century." It's a great boo...

Marketing  marketing headline formula business headlines
The Importance Of Sales Copy

There are a lot of online entrepreneurs trying to sell excellent products - but failing! They are failing because they are overlooking the importance of getting their message out to prospective clients. (...their "sales copy" - an effective direct re...

Writing  writing sales heading headline will
Scientific Advertising is for Dummies

Perhaps the most revered of all marketing books is "Scientific Advertising" by Claude C. Hopkins. And why not? It's been dampening enthusiasm, mauling budgets and scuttling good ideas for nearly a century."Sacrilege!" I hear you cry. "'Scie...

Marketing  marketing testing advertising itaposs headline
New Product Give It Nine Lives

The closeness between the words "new" and "news" provides a telling clue to how easy it can be to get media coverage for something that's new. By definition, the media are in the business of covering what's fresh, what's unprecedented ...

Computers And Internet  computers internet product media release headline would
Transform your Home Page to Pull Sales with Passion Copywriting

Transform your Home Page to Pull Sales withPassion CopywritingJudy Cullins c 2003 All Rights Reserved.If you are like many professionals, you know your subject, youare an expert in your field. You are even passionate about it!What you may not know is...

Writing  writing headline include know
Stop Your Readers In Their Tracks!

Stop Your Readers In Their Tracks!Copyright 2003 Livvie MatthewsStudies have shown that while 75% of the people readheadlines, only 25 % keep reading "the rest of the story".Breaking it down even further, you have about 4 secondsto convince that read...

Writing  writing read reader headlines headline