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No matter what business you are in, you probably have something to sell. Furthermore, if you have something to sell, you have something to say. So say it to as many people as possible, and don't wait for them to come to you. You need to go to th...
Marketing marketing local program business presentation insuranceOK these Ten Commandments didn’t come from the Mountain. And they’re not carved on clay tablets, but on a high-tensile polyfiber instead. Yet any marketer worth his or her salt must follow these commandments in order to find the Promised Land.Tho...
Marketing marketing time shalt years fromReach and frequency are terms generally used when planning advertising campaigns. However, the concept of reach and frequency applies to any promotional activity you undertake: direct mail, direct selling, and even networking.Reach is the number of p...
Marketing marketing frequency water seeds promotional mailThe right time to create a fact sheet is any time you need to spoon-feed a reporter on a complex subject.Reporters don’t mind thinking, they just don’t want to think too hard. They simply don’t have the time. They are writing history in a hurry...
Marketing marketing fact sheet reporter subjectIs fear holding you back? As a kid I remember playing ball once with a group of other kids. One kid in particular got angry with me for reasons I can't recall. But I do remember very vividly what happened next! Standing only five feet away from ...
Marketing marketing ball face catch tennisThe previous 'dirt-world' retail business I managed had a large turnover, a very high profit, and less than 100 lines. Early in 2001, I was contracted to manage another business. This one carries over 800 different lines, yet has a turnover...
Marketing marketing business profit rule1. Divide your price over a period of time to makeit sound less. Offer a payment plan or show the perday price. For example, "Only 33 cents per day!"2. Promote your products within the content of yourweb site. If you write and offer free articles tie...
Marketing marketing visitors content graphics load free10 First Rate Tips To Getting More Ezine SubscribersBy Ken Hill1. Submit your ezine to ezine directories. Ezine directories attract people interested in subscribing to ezines that provide them with information about their interests such as marketing...
Marketing marketing ezine ezines directoriesAs you may have heard, "The Money is in the List." Ithas been a widely accepted fact that in order to besuccessful online, you've got to have your own opt-inmailing list.While the subject of successfully building a mailinglist has been widely co...
Marketing marketing list backup mailing successfulA few months ago, I was pulling out of a parking lot when a hugevan caught my eye. It wasn't the vehicle so much as the fact thatthere was a gigantic television screen attached to the back. Iwas so wrapped up in watching the screen that when the...
Marketing marketing radio television sensory from