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Understand Brand by: Beth Brodovsky Branding has been defined, explained and examined extensively. There are books, articles, publications, seminars, and groups all dedicated to exploring the meaning and use of brand today. Interestingly, with a...
Marketing marketing brand impression recallAlong the Digital Watchtower by: Lee Traupel It's no secret interactive (web-based) marketing has arrived. The IDC research group just released a study in late June of this year indicating 99.9% of a survey of executives and entrepreneurs s...
Marketing marketing competitive intelligence onlineSummary: Networking For Professional Success by: Regine P. Azurin Book Summary: This article is based on the following book: Effective Networking for Professional Success: "How to Make the Most of Your Personal Contacts" by Rupert Hart, Stirlin...
Marketing marketing network people partners networking knowHow Toyota Captured the #1 Market Share... Through Solid Decision-Making!Toyota is arguably one of the most recognizable brand names in the world. Toyota captured the Number 1 spot in automotive sales, by creating high standards for quality, reliabil...
Marketing marketing making decision decisions toyotaRanked as the nation’s leading manufacturing journalist and an editor, TR Cutler (www.trcutlerinc.com) tells the extraordinary stories of manufacturers. According to Cutler, “There are great companies making great products. There are too many man...
Marketing marketing cutler manufacturing manufacturers media sector editorWouldn't it be nice if someone could do the job of buying printing materials and equipment for you? Instead of spending your time looking for the best deals, and afterwards haggling for the cheapest price, wouldn't it be better if you could...
Marketing marketing print broker time suppliers knowsRecently I wrote an article on the benefits of joining your local Chamber of Commerce as a way of getting exposure for your business. See "Marketing on the Cheap: Join The What?" at this source or at http://sbmag.org. The Chamber of Commerce is or sh...
Marketing marketing service club organizations local internationalMarketing is a Patience GameDarrin F. Coe, MA12/08/04“Get your positioning and your programs implemented properly, and the numbers will come. But you’ve got to have some patience.â€â€“ Jack Trout with Steve Rivkin“The New Positioning. The Late...
Marketing marketing advertising consumer patience theyOne of the most popular ways to generate free traffic to your website these days is to use a free traffic exchange service.A traffic exhange is website service that enables you to view someones website, and others in turn view yours. You earn credit...
Marketing marketing traffic exchanges view exchange websiteWhether you are pitching a proposal to a prospective client or writing copy for your web site, it is necessary to understand the science of selling. In spite of what most people believe, selling is a science. And whether your know it or not, you are ...
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