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Corporate Branding – Don’t Forget Your CDs! by: Adam Platzer Companies have been branding their collateral materials such as letterhead, envelopes, business cards, etc. for years. In fact, we often identify a company by its familiar logo or ...
Marketing marketing media logo company branding brand printedMarketing, Lead Generation, and Research: A 3-in-1 Solution. by: Jay Gilmore I Hate Cold Calls Long before I started my business, I realized that I wasn't good at telephone sales and that I would need to generate leads in another way. I dev...
Marketing marketing business survey informationDo you think you have done everything there is with your print posters? Are you running out of things to try? Well, this can happen sometimes when printing posters of your own. All the new ideas just stop. However, before you throw in the towel, you ...
Marketing marketing posters things printingWhat Can Apple's iPod Teach Us About Marketing? by: Hock Ng Apple Computer just announced that their earnings from the last quarter more than quadrupled mainly due to robust holiday sales of the iPod digital music player. More than 10 milli...
Marketing marketing product create market ipod appleOk I admit it. I'm a Californian. We live in shorts, we dine at juice bars and our politics are nothing short of, well, a Hollywood movie. If you've been shaking your head wondering how someone with a narrow political background could be el...
Marketing marketing book trend campaign3 Ways to Gain and Keep Customers Using Postcards by: Brett Curry In today’s competitive (sometimes cutthroat) marketplace, savvy business owners need to constantly look for ways to get and, more importantly, keep their customers. When used pr...
Marketing marketing customers mail business customer offerThe Importance of a Marketing Plan by: Joy Gendusa There aren’t many things in life that you would get into with out a plan. Marketing is no different. Your overall marketing plan should cover about a six month period, and should be made up of...
Marketing marketing people mailing target willHow to Write Your News Release by: George Torok Follow this step-by-step process to write and expose your news. Format Call it a 'News Release', 'News Bulletin' or 'Announcement'. 'Press Release' sounds l...
Marketing marketing read news releaseThe New Marketing Landscape! Many of us in the marketing services and/or agency business are starting to see some real tangible marketing patterns emerging that businesses need to be aware of if they want to leverage their marketing dollars in this "...
Marketing marketing based willPay-Per-Click Search Engines: A Really Bad Investment by: Dean Phillips What was once such a good thing is now a rip-off and a sham! I'm talking about pay-per-click search engines, and how they've become a really bad investment! Ther...
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