335 articles on "pros"

The Prostate - What You Really Need to Know

What is it? The prostate is basically a gland, located just below the bladder in men. It is not found in women. Its function is not wholly understood, but appears to be linked to human reproduction. It is about the size of a walnut in an adult, and ...

Men  prostate cancer growth actually
FOND OF AUTORESPONDERS WRITE 'EM RIGHT!

Autoresponders are one of the most popular forms of marketingtoday. The reason for this is a simple one: they work. However,writing a truly effective autoresponder series can frustrating,even for the professional marketer.To come up with an effective...

Writing  writing autoresponders prospects series letter effective
Do You Have to Be Aggressive to Make Sales?

Do You Have to Be Aggressive to Make Sales? by: Ari Galper A few weeks ago I was onsite at a company that had hired me to train their sales team on how to stop using traditional selling and start using the Unlock The Game™ sales approach. Aft...

Marketing  marketing prospects solution sales aggressive
The 7 Fatal Direct Marketing Mistakes & How To Avoid Them...

IntroductionFairfax Cone (one of the founders of Foote, Cone & Belding), in his book "With All Its Faults", said that when most people sit down to write an ad "they forget that advertising is something one does only when he can’t go see his prospec...

Marketing  marketing direct prospects salesman
Reverse Affirmations How Self Motivation Sells!

A reverse affirmation is a positive statement thatyou tell your readers to tell themselves. You wouldwrite it in present tense like they've already solvedtheir problem or completed their goal.For example:Now, tell yourself "I am a wealthy busine...

Marketing  marketingself reverse affirmation prospects catching
Pet Policies: Pleading Your Case Successfully

Pet Policies: Pleading Your Case Successfully by: Dan The Roommate Man I was spending the evening with friends, a married couple who had just moved into an immaculate, upscale apartment community in North Dallas. Their two "children" were a good...

Family  family landlord apartment pets prospective
Are You Marketing With A Deaf Ear?

Are You Marketing With A Deaf Ear? by: Charlie Cook Can you imagine having a phone conversation where you couldn't hear what the person at the other end was saying? You would have difficulty getting much done and you certainly couldn't...

Marketing  marketing clients prospects questions want
WHO ARE YOU AND WHY SHOULD I CARE

I recently dialed a wrong telephone number and heard the following recorded message:"Hi. You've reached Mike and Kathy. Who are you and why do we care?"It was immediately followed by the "beep" signaling my opportunity to leave a message. I obvi...

Marketing  marketing prospects care benefit customers
When the Clock Strikes Twelve!

the Clock Strikes Twelve! by: Jaruda Boonsuwan I just finished reading another sales copy ending with the Deadline Marketing! And it's the sixth I see today saying "If you order by midnight, blah blah blah...." I'm sure you've see...

Marketing  marketing deadline order sales prospects
How To Win The Marketing War, Capture Your Prospect's Mind And Make More Sales

How To Win The "Marketing War", Capture Your Prospect's Mind And Make More Sales(c) 2004 Charles KangetheAs a marketer you are engaged in a "War" with competitorswhere the ultimate prize is capturing the mind of prospectsand claiming their purch...

Marketing  marketing prospectaposs mind prospects they