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Marketing: Are You Scaring Customers Away? by: John McCabe "Hello, is (pause) puh-TREE-shuh home?" So started my weekend lesson in marketing. It was Saturday afternoon, and started like a typical telemarketing call. Heavy accent, reading a scrip...
Marketing marketing didnapost wasnapost trustThe Advantage Of Online Printing Quotes by: Jinky C. Mesias In the past requesting for printing quotes means one had to call printers one by one or visit one by one local print shops within the area just to get the needed printing quotes. The wh...
Marketing marketing printing quotes online print localConsumers buy your brand, not your corporation. So you should choose the name carefully. For example, you buy laundry detergent based on the brand name and not the corporation that makes it. This is why the brand name almost always comes before the ...
Marketing marketing name brand company names corporate corporationour Business Ready for 2003? by: Kimberly Stevens Anyone who owned a business in the U.S. in 2002 knows the difficulties that a poor economy can cause. Even those in other countries who may have operated under better economic conditions last yea...
Marketing marketing business market target segmentsGETTING OFF THE ADVERTISING AND S/ALES ROLLERCOASTERBy Charlie CookSeeing the results of advertising your business can be likewatching a roller coaster. The day you run your ad you see aflurry of activity; your ph0ne starts ringing, your web sitetraf...
Marketing marketing contact advertising prospects followWe all know consumers are motivated by good offers and great deals. They want to feel like they are receiving a great value. Business owners are often inclined to discount their goods or services to appeal to their customers and prospects. Discountin...
Marketing marketing knives valueHave you ever tried to solve a problem and the firstthing that pops in your head is to buy a specificproduct to solve it? Yes, we all have.Well, that's because that product name was brandedin your brain. It was stored in your mind and thememory ...
Marketing marketing product life branded name overTURNING PROBLEMS INTO PROFITS AND SOLUTIONS INTO SALES!By Noel PeeblesPeople don’t buy products or services - they buy solutions to problems. They buy what those products or services will do for them. People don’t want you to sell them something....
Marketing marketing buying problem theyreIt’s strange, but I lost a "friend" on Sunday, February 3, 2002. You might be thinking, "What’s so strange about that? It’s unfortunate, but it’s a fact of life that we will see friends pass away."What’s so strange is I never met this "frie...
Marketing marketing dale success articles strange internet never1. PlanBefore you start publishing your ezine, create a plan: Who is your audience? Where can you find them? How will you market to them? The more specific, the better. Depending on the planned frequency of publishing (daily, weekly, monthly), you sh...
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