6,217 articles related to "marketing"

Focus Marketing Messages By Customer Segments

Customers, at first glance, are the same because they buy a product or a service that you offer. Sub-categories and sub-segments, however, emerge and set some customers apart from the others. Suppose your product line is for women and you find that w...

Marketing  marketing customers segment messages women customer
How to Sell More Stuff to More People, More Often

How to Sell More Stuff to More People, More Often by: Rothline So the goal is to sell more stuff to more people, more often? All you have to do is have all the tools the professionals use and put them at your fingertips. You will need to get the...

Marketing  marketing advertising advice analysis
Transforming Problems into Sales

Transforming Problems into Sales by: Jeremy Cohen My silent fish tank was no more. Enough water had evaporated to make the filter gurgle. It was highly annoying and I knew I wouldn’t be at ease until it was silent again, so I filled the tank. ...

Marketing  marketing material prospects problems they
Unique Selling Point, Ideal Customer, and Consumer Thinking

Ideal Customer, Unique Selling Point, and Consumer Thinkingby Darrin F. Coe, MAAs entrepreneurs there are some very basic things that we’ve all been taught. The first thing we generally do is identify a consumer need.Then we’re usually taught to ...

Marketing  marketing process consumer customer product
The Importance of Educating Your Customers

An indispensable and fundamental basis in your marketing goal should be to educate your customers. You should first educate them to your products or services.Let's assume you sell houses. There are so many things to know about owning a home, suc...

Marketing  marketing offer educate decision
The ONE Thing YOU Should Focus On Right Now

The ONE Thing YOU Should Focus On Right Now by: Lynn Terry Let me just start out by saying that I cant tell you what that "one thing" is. It is for you to choose, and for you to do. There's a lot of talk out there among the 'experts&a...

Marketing  marketing build focus become
2 Step Marketing

2 Step Marketing by: Joy Gendusa Do it Right. I receive postcards all the time. The other day I received a postcard trying to sell me a copy machine. It had tiny, tiny lettering slathered all over the front and a large portion of the back of the...

Marketing  marketing people distance step
Spice Up Your Ad With These Words That Sell

Like us, you probably get stacks of junk mail and loads of emailmessages every day. Many of these marketing materials arewritten by top writers and sent to vast audiences at greatexpense.Because companies invest heavily in these direct mail marketing...

Marketing  marketing mail phrases service
Do-It-Yourself or Hire a Professional Designer

Do-It-Yourself or Hire a Professional Designer by: Maya Sunpongco Remember your vision for your company and the brand or statement you want to make when any of your current or potential customers come in contact with you. You have to impress the...

Marketing  marketing design business wantself
A Great Press Release Can Really Get Your Business Noticed

Getting a new business off the ground is a daunting prospect.There are so many things to consider: office space, equipment,personnel, and the all important advertising. Money is alwaystight in the beginning, and quite often by the time that lastdolla...

Marketing  marketing release business press getting time