It's a fact - the online world dies down in the summer time. Kids are out of school, families are on vacation, there's fairs to attend to, and many are just spending too much time outside to be online. For those that market mostly online, t...
Marketing marketing events table summer eventPeople Are Not Interested In You Or Your Company by: David Rosam Does your Web site talk about your company? Yes, I know, it's your company Web site! But the last thing it should talk about is your company. Yes, I'm sure you're a...
Marketing marketing company theyaposre people7 Keys to Turning Cold Calls Into Warm Calls by: Ari Galper Let’s face it when it comes to cold calling many of us fear being rejected. What if I was to tell you I have come up with 7 keys to turning your cold calls into warm calls? Would you ...
Marketing marketing cold calls callingA Business In One Sentence by: Catherine Franz Marketing expert and author, Geoffrey Moore, has a useful fill-in-the-blank method for creating a theme and positioning statement for your business. I prefer to use his same system for creating clar...
Marketing marketing productservice hints niche businessHow to Build a Forum That Doesn't Fall Apart Two Months Later, Part 1 by: Robert Plank If you can get a big enough following from customer lists and newsletters you might want to start your own forum. But I always see people trying to start...
Marketing marketing blog forum message12 Reasons to Market With Postcards by: Bob Leduc If your marketing activity doesn't include postcards, you're overlooking a highly effective and very low-cost sales tool. Here are 12 of the many reasons postcards should be part of you...
Marketing marketing postcards postcard sales activity mailFollow Up With Your Customer by: Jay Conners After you go through a sales session with a customer, wether you sell them a product or not, follow up with them. Otherwise, your time was all but wasted. Every part of a sales process from the initia...
Marketing marketing customer following followCustomers, at first glance, are the same because they buy a product or a service that you offer. Sub-categories and sub-segments, however, emerge and set some customers apart from the others. Suppose your product line is for women and you find that w...
Marketing marketing customers segment messages women customerFolder printing can be used for many purposes. Besides the usual case of presentation folder printing that many businesses adopt, there are a lot of other methods that you can do to maximize the use of your custom folder printing. Let me give you th...
Marketing marketing folder printing folders uses customCleaning Up Your Marketing by: Charlie Cook Has your once well-organized marketing plan come to resemble the jumble of stuff in your closet (not to mention the garage and the attic)? If you are like most people, each time you come across a new m...
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