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One of the most important aspects of a search engine optimization campaign is also one of the most overlooked – preparation! As I’m always explaining to my SEO101 students, there are some important steps to take in advance of launching your campa...
Marketing marketing search campaign needPublic Relations just got easier: This is the software kit that will help you generate the public relations exposure that will build sales.Use these software templates to attract the media! Get your products, services and business featured in magaz...
Marketing marketing publicity product business builderThe title of this article also happens to be one of the "20 Greatest Headlines Ever Written."Did you know, just changing the headline has been known to dramatically improve the effectiveness of an ad or sales letter by up to 1700 percent? Yes, headli...
Marketing marketing headline headlines themSome people have little difficulty attracting andmaintaining clients who have higher discretionary funds tospend for solutions. Others can't get to first base. If youare one of those and want clients that can pay more and youcurrently aren'...
Marketing marketing higherDo you have an incredible product but no one buys?Do you know other people that are selling the same products earning a lot more then you?I can GUARANTEE if you would only take a few moments to listen to what I say, you can turn your dismal sales ar...
Marketing marketing money turnThere used to be a time when a huge mailing list subscriberbase automatically meant huge online profits, simply because"advertising" was the biggest name in the Internet revenuegame.But now the rules have changed, and although onlineadvertising is st...
Marketing marketing list mailing clients business reallyBefore I became addicted to the internet, one of myhobbies was mail order.One lesson I learned was that mail order dealers arewilling to share their ideas, if you're willing totake the time to listen.I still remember a letter I received from an ...
Marketing marketing mail letter money story order david personWhat is it (I can't wait for the suspense a moment longer)? WRITE ARTICLES - for ezines (or online newsletters) and article announcement lists.WHY DO THAT? WHAT ARE THE BENEFITS TO ME ("WIIFM")?If it is well-written and most importantly, helpful...
Marketing marketing writing article articles craigMarketing is a game, very similar to the game of baseball. As most of our readers know, I manage the local Pony baseball team. This past weekend we played in an 8 team tournament, and managed to get to the final game, only to settle for a second plac...
Marketing marketing game team boysInstant gratification should never be part of the marketing scenario. That isn't to say that once a marketing campaign has been launched we won't welcome instant results, but more times than not, it takes a bit more grit to push a campaign ...
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