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The voice on the other end of the phone was tense and impatient.It was a prospective client calling. After we introducedourselves, he got right to the point: "Our advertising isn'tworking and we need some help."Who I was talking to doesn't ...
Marketing marketing attentionCreating a Powerful Sales Presentation by: Kelley Robertson The quality of your sales presentation will often determine whether a prospect buys from you or one of your competitors. However, experience has taught me that most presentations lack p...
Marketing marketing presentation product prospectHow to Print Your Marketing Postcards For A Penny, Address Them For Free, and Automate the Whole Process by: Jason Van OrdenThis article will show you how to cut your printing costs to a penny and have your postcards addressed for free without d...
Marketing marketing mailing postcard postcards willSuccessful Sales People Know Which Differentiators Matter by: Richard Cunningham Know where to focus. Not everyone evaluates product solutions with the same decision criteria. When sitting toe-to-toe with a prospective client, how well do you an...
Marketing marketing sales value customer snyder fromUnderstanding The Corporate Buyer by: C.J. Hayden Selling your services to corporations is an attractive proposition. The contracts are larger than with small businesses and individuals, and often longer-term. There's the possibility of rep...
Marketing marketing budget people themIs E-Mail marketing worth it? EMAIL MARKETING IS THE MOST CONTROVERSIAL subject in the Internet world now and is linked with a more controversial subject of Internet security and Privacy rights. This article is not about trying to show the advantage...
Marketing marketing email spam emails7 Cold Calling Secrets Even The Sales Gurus Don't KnowMore and more e-mails are arriving in my in-box from people who hate cold calling. Here's what they're saying:• “Cold calling terrifies me.â€â€¢ “The phone feels like a 10,00...
Marketing marketing cold abouteOne of the most important aspects of a search engine optimization campaign is also one of the most overlooked – preparation! As I’m always explaining to my SEO101 students, there are some important steps to take in advance of launching your campa...
Marketing marketing search campaign needIf you are burned out with writing how-to articles to promote your business then consider writing a book review. I recommend you write a review about a book you enjoyed that is related to your products or services. Your review, of course, will be cap...
Marketing marketing book business review authorSpyware, also known as adware or malware, is getting to be more and more of a problem to internet users. Spyware is usually a program or application that is installed onto your pc, often without your knowledge or permission. It may display ads, monit...
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