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Where's the Beef?These words became a national catch phrase in the mid1980's and catapulted the Wendy's hamburger chain into thelimelight as a major player in fast food sales.Wendy's credits the "Where's the Beef" ad campaign...
Marketing marketing business brand taglineMarketing research comes in handy at many points during the eBusiness lifecycle: when contemplating a new business venture; introducing a new product; identifying potential customers, etc. In-depth research performed by one of the many market researc...
Marketing marketing online internet studies real sites surveys informationThe Most Valuable Letter You Can Write.© 2002 Jeffrey DobkinSimple: it’s a thank-you letter. The first reason a thank-you letter is so valuable is obvious - it makes the recipient feel good. This elevates you from the silent majority who never...
Marketing marketing letter referralk fromIf you've ever watched your favorite football team in aSuper Bowl game, you can readily relate to themaddening frustration of the below example with,hopefully, some exclusions contained herein...maybe...There your team is...4th quarter, 4th and ...
Marketing marketing business team internet fieldThere are so many marketers asking:Where should I advertise?How Can I draw traffic to my site?What should I sell?These are all important questions, but after stumbling around the web for years, making a sale here and a sale there, I've found my ...
Marketing marketing youaposll friends business question donapostWe all have a dream. Maybe that dream is to find spiritualcontentment, or maybe that dream is to have a healthy, happyfamily. Maybe that dream is just having enough time to play allthe golf you want. Whatever dreams we have, they help dictate whowe a...
Marketing marketing dreams dream mostEndorsements are one of the most powerful marketing tools that you can use to promote a product or service. An endorsement simply is when a person talks or writes about a particular product or service in a favorable manner and recommends that you buy...
Marketing marketing product endorsement service otherYou've built your website. You've submitted to the search engines. You've optimized your meta tags. You've exchanged links with other sites. You have a newsletter that you email out weekly. You've advertised in other ezines. ...
Marketing marketing youaposve service store websiteDo you remember all the anxiety about Y2K in 1999? It created a "hot market". A lot of businesses jumped into that hot market. Many of them failed when the Y2K problem evaporated. But a few used the unique opportunity it provided to build permanent, ...
Marketing marketing market business profit existingThe first network marketing program I joined was Forever Living. That was way back in the early 1980s. I was a failure in it. Just couldn't get people to come to meetings. One or two people did sign up, but then they did nothing. Eventually I dr...
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