For some marketing communicators, making the transition from print to online media is like packing for a trip to destinations unknown. Before you venture, it’s important to know what to bring, what to leave behind and something about the online cul...
Marketing marketing readers goals online reading manyMarketing is to the realm of business what honesty is to the realm of spirituality; they both trigger much resistance, and both have a bad rap! As farfetched as the connection may appear, it takes honesty to market self successfully in today’s econ...
Marketing marketingself life knowIn general, some ideas are doomed for failure from the moment of inception. For instance, the medical tonic for "stupid vision" described in the Ebert papyrus of ancient Egypt. This was a concoction of pig’s tears, lead and honey that was meant to ...
Marketing marketing idea concept businessWant to Keep Your Customers? Sign Them Up!Service Contracts Offer Low Cost Method to Retain ClientsWith loyalty programs and other customer retention initiatives popping up everywhere these days, many small business owners ask themselves the question...
Marketing marketing business service small contract client1. Most people want to win over others. Tell yourprospects how their family or friends will admirethem if they buy your product.2. Most people want to associate with others thathave the same interests. Give your prospects a freemembership in a privat...
Marketing marketing people prospects product freeDead Rule Of Internet Marketing #1 - Make EverythingSound Bigger Than It Really IsI'm as guilty of this as anyone. I'm guilty of it inthe very title of this article.Here's the deal - we sold a high traffic website for$4,000,000. The ad...
Marketing marketing plan iaposm iaposllMany marketers have compared the art of marketing to the artof war. Some of the names used by marketers for their systemsbears this out.Don't think so? What do these programs bring to mind? Guerilla Marketing The Warriors Stealth MarketingLookin...
Marketing marketing shot marketers knowThere are so many marketers asking:Where should I advertise?How Can I draw traffic to my site?What should I sell?These are all important questions, but after stumbling around the web for years, making a sale here and a sale there, I've found my ...
Marketing marketing youaposll friends business question donapostHow often do you keep in touch with your past customers to announce a new product or service? Have you developed a relationship with your customers since their initial purchase? Do you consistently reward customers for their repeat business? Frequenc...
Marketing marketing frequency customers strategyWhen you start an ezine, you realize after a few short weeks that you will actually have to promote it in order for it to be successful. But how do we do that? We have all asked ourselves that question. When you begin to seek out solutions, most of u...
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