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Privacy: Reduce your Customers’ Concerns by Building Trust First by: Anti Spam League Before making a purchase from you, buyers need to trust your company and think that your products and services will do what they are supposed to. Do your mar...
Marketing marketing privacy personal themA Revolutionary Fundraising Opportunity Life Settlements by: Jolene Fullerton Amid fundraisers’ growing concerns about the current charitable giving climate, dampened by the erratic stock market and shaky economy, a new fundraising opportunit...
Marketing marketing life policy insurance settlement cash policies organizationDesperately Seeking the Truth by: John Jantsch People today are bombarded by so much information that they have become numb to what feels like advertising or, during political cycles like we are in today, out and out fabrication. Small business ...
Online Business online business story stories marketingby Karon Thackston © 2004http://www.copywritingcourse.comIn part one of this article series we began looking at the Cruise Vacation Center site: a travel site whose copy was sorely lacking in emotional appeal and visual imagry. (You can see the ...
Writing writing vacation cruise theyUse Textpad Program for Easy Ezine and Web Site Submissions To Bring More Sales by: Judy Cullins When you create your articles in TextPad format, something like Notepad, but much more versatile, you will have them in 65 characters across wrapped...
Writing writing articles format sites textpad ezines12 Ways to Research a Historical Novel by: Ann Roscopf Allen Whether you are fictionalizing historical events or making up your own story, attention to detail can determine whether your novel is credible to history buffs or if they’ll give it ...
Writing writing research time story details aboutHow to Find Ideas for Articles & Speeches by: Robert F. Abbott Do you have problems finding ideas for articles and speeches? I know have had at times, and others tell me the same thing. At my Toastmasters club, for example, I've often hear...
Writing writing article experiences knows, Lines & Sinkers by: Sue Kendrick Hands up if the title to this article made you think that you'd strayed into a fishing feature? Perhaps you didn't quite go that far, but hopefully you were puzzled or curious enough to wonder what o...
Writing writing openingMaslow’s Marketing FilterOne of the basics of all marketing and advertising training is a teaching of “Maslow’s needs pyramid”. This pyramid shows the different motivators and needs in a person’s life and how they are built one upon the oth...
Marketing marketing needs personal training fitness pyramid consumersIn the fall of 1990, the musical group Snap had a monster number one hit record called, "I've Got The Power."Nowadays, a search engine and a directory (AKA) Google and Yahoo!number one and number two respectively, have "the power," and we handed...
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