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Recently I wrote an article on the benefits of joining your local Chamber of Commerce as a way of getting exposure for your business. See "Marketing on the Cheap: Join The What?" at this source or at http://sbmag.org. The Chamber of Commerce is or sh...
Marketing marketing service club organizations local internationalPermission is granted to reprint this article if the bio line stays intact.Email is a unique opportunity when you’re marketing. It’s like being a business owner and having the customer standing right in front of you, a captive audience. Treat thi...
Marketing marketing relationship itaposs coachingDoes your company spend thousands of dollars on marketing with little to showfor it? Poor response rates are enough to drive us all crazy. Fret no more. Thereis a solution!According to recent studies, businesses are reaping greater rewards by usingpr...
Marketing marketing promotional products customers business companyIs there enough you in your newsletter?By Jessica AlbonCopyright 2004, The Write ExposureFor the last two months, I've been taking Izzy (my five-month old yellow lab puppy) to puppy class. He's learned a lot about how to behave in public. A...
Marketing marketing label readers newsletters newsletterIt's the time of the year when I take a break to reflect uponthe year that's been - and wonder about the year ahead. In2001, ezine publishing took a quantum leap, evolving frombeing predominantly an amateur's hobby into the mostpowerfu...
Marketing marketing ezine ezines content advertisingAn effective way to increase your profits and sales is to bundle many products or services together into one package. This gives people more reasons to buy your products and services. People also have come to believe package deals are a better value....
Marketing marketing products services package baseball peopleThe #1 trade secret that jewelry stores don’t want you to know is that theweight of the gold in gold jewelry makes up the majority of its cost.This rule applies to all precious metal jewelry, including silver and platinum.In the US, jewelry is weig...
Marketing marketing jewelry gram price gold weight stores applesWhen I'm speaking with clients who are looking for ways to expand their business the conversation often comes around to the possibilities of using agents, distributors, licensing arrangements or a franchise.These sales partners have a lot to off...
Marketing marketing business sales franchise products partnerWhile a virus, in Medicine, is the smallest infectious agent, it is an extremely potent strategy in Marketing speak with similar abilities to proliferate. It is an effective means of advertising and relies on an understanding of what individuals may...
Marketing marketing viral email brandedMultipurpose Postcards by: Mart Gil Abareta When I was still a kid, my grandma always received postcards from our relatives from other countries. I was always fascinated by the photos that these postcards contain. They are printed in glossy pape...
Marketing marketing postcards ones still