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Are You Using a Chess or Checkers Small Business Marketing Strategy? by: Jeremy Cohen Until the day I learned to play chess I loved playing checkers. Both games require a strategy that maximizes a player’s ability to capture her opponents piec...
Marketing marketing business chess messageAds Not Pulling? Don't Blame the Publisher Yet!Ad Writer's Tips and TricksBy: Robert Olson We all work hard to write that hot prospect pulling ad but many times we get little or no response at all. Publishers take alot of heat when it comes...
Marketing marketing formula words write theyWe all work hard to write that hot prospect pulling ad but many times weget little or no response at all. Publishers take alot of heat when it comesto this problem. Just the other day I listened as an ezine publisher told astory of a guy who wanted a...
Marketing marketing formula pain words writePaid-placement search engine listings, like those at Goto.com,are great for effective, targeted and low-cost traffic for yourwebsite. That's why so many people are using them, driving upprices of even obscure terms in bidding. Google's Self...
Marketing marketing search google jeeves adwordsCopywriting and Your Five Senses by: Karon ThackstonIn its most basic form, copywriting is, among other things, the art of conveying a message in writing for the purpose of persuading someone to do something. This is especially true when writing...
Marketing marketing cinnamon smellSelecting Good Stock Photography in the Age of Digital by: Beth Brodovsky The business of stock photography has drastically changed over the last few years. Ten years ago, selecting photographs for your brochure or newsletter meant spending hou...
Marketing marketing images stock image search freeA Revolutionary Fundraising Opportunity Life Settlements by: Jolene Fullerton Amid fundraisers’ growing concerns about the current charitable giving climate, dampened by the erratic stock market and shaky economy, a new fundraising opportunit...
Marketing marketing life policy insurance settlement cash policies organizationThe Truth About Public Relations by: Robert A. Kelly The truth is, you CAN attract the support of those external audiences whose behaviors have the most effect on your enterprise. But you must do it by first achieving the positive changes you ne...
Marketing marketing public relations change behaviorsmizing ROI via Web Site Traffic Analysis by: Lee Traupel We are clearly well past the innocent golden age of the Internet Darwinian economics have become the order of the day today. Any company worth their salt must maintain a web site as an...
Marketing marketing traffic trends specificYou can increase your marketing exposure effortlessly by placing your ad on free stuff, then allow other people togive it away. The more people that give away your free stuff the more your ad will be seen.Most free stuff can be created easily and wit...
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