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IntroductionFairfax Cone (one of the founders of Foote, Cone & Belding), in his book "With All Its Faults", said that when most people sit down to write an ad "they forget that advertising is something one does only when he can’t go see his prospec...
Marketing marketing direct prospects salesmanDistance Learning courses are a great way to market your practice and other products you sell.First of all, it gets your name out in a new way. For instance, I'm a personal and professional development coach, and so its natural that I would offe...
Marketing marketing learning products course coursesby Karon Thackston © 2002http://www.copywritingcourse.comDepending on who you ask, you can receive two dozen different answers as to what factors will get you that coveted #1 spot on your favorite search engine. However, the proof is in the pudd...
Marketing marketing keyphrase copywriting google aboutThere are people who have found ways to market withintegrity and have lots of fun, too. If this describes you,then skip this article! Other people would rather be doinganything else - even getting a tooth pulled (well almost) -instead of marketing. I...
Marketing marketing market business ways time planDear Online Marketer: Do your ads look like this?:Best Home Business In The Universe!!!!!!Earn $20,000 Your First Week!!!!!!!!!YOU WON'T BELIEVE THIS ! ! ! ! INCREDIBLE ! ! ! !FANTASTIC PAYOUT ! ! ! ! !!!!If the sentences above resemble the ad c...
Marketing marketing exclamation points onlinePerhaps the most revered of all marketing books is "Scientific Advertising" by Claude C. Hopkins. And why not? It's been dampening enthusiasm, mauling budgets and scuttling good ideas for nearly a century."Sacrilege!" I hear you cry. "'Scie...
Marketing marketing testing advertising itaposs headlineAnd the emperor has no clothes.Do you believe the "heavy hitters" in network marketing orinternet promotion will really reveal their secrets to youfor $29.95? Do you believe there really are any secrets tosuccess in the first place?I don't! And ...
Marketing marketing business heavy opportunityThere has been a major change in the American socialstructure. For the first time, many older citizens havesignificant discretionary income. Among younger people withchildren, the mode now is both parents working. Many coupleshave very little discret...
Marketing marketing target voice seniors1. You could ask an e-zine publisher to trade solo,sponsor or classified ads. If the e-zine has a largercirculation you could offer to run more ads.2. You could ask an e-zine publisher to run your adin return for a percentage of each sale. The offer ...
Marketing marketing zine publisher offer return content productDear Mr. D,Recently I started a new weekly ezine, which I publishevery Wednesday. I'm using a list management companythat automatically handle the subscribe and unsubscriberequests.Here's my question: Initially my circulation wasgrowing nic...
Marketing marketing subscriber content ezine publication