Imagine that I told you of a product, but that it was one about which I knew nearly nothing: I didn't know what its price was, what any of its unique features were or even what type of product it was. But imagine I did know the product's co...
Marketing marketing product country brandWhat is your target market? When I ask business owners that question I usually hear something like...Small Business OwnersOpportunity SeekersDoctorsHomeownersDo you define the targeted market for your business similar to one of these? If you do, you&...
Marketing marketing market niche group business targetDo you have a written marketing plan?Are you following your plan? Your written marketing plan serves as a road map to reachyour target market. Many entrepreneurs who spend time and energy developing a marketing plan, will soon abandon it if the plan ...
Marketing marketing plan time market niche written donapostFact: Two Horses Can Pull About 9,000 Pounds Question: How many pounds can FOUR horses pull?If you are like me, your initial response was to say that fourhorses can pull 18,000 pounds. Sounds reasonablebut its wrong!Four horses can actually pull over...
Marketing marketing joint venture makeMy friend Tony Rush has a great persepective on what goes in to being successful with leads. With success likely measured by whether you enroll someone... or not....in your primary business. First & foremost understand that "you" are the key variabl...
Marketing marketing leads company training youaposre programWe’ve all seen them.They come in various sizes, and though they look innocent enough, they’re really a mysterious black hole leading to something even more puzzling.A newsletter!Hard to believe, but it’s true. A newsletter signup box can be tha...
Marketing marketing newsletter pagePersonalization has quickly gone from being the hottest new "must-have" for e-content to the most misunderstood and misused e-accessory. Some e-zine writers are particularly guilty of crossing the line between good touch - bad touch. I've notice...
Marketing marketing personalization zine speakIn this article, you'll discover a key element of your Web site and how you can use it to drive traffic to your site from offline sources. What is this "basic element" of your site, you ask? It's your domain name - your business' virtu...
Marketing marketing name domain offline gtldsIn the Music industry, whenever most independentmusicians release a new recording today, acertain aspect of their promotion entails theirdistribution and giveaway of FREE samples oftheir music on a separate promotional compactdisc. This serves as a &...
Marketing marketing business storesWith sales promotions being an everyday part of life, many shoppers are starting to become desensitised to the value of "sales". Here's a unique type of "sale" that not only significantly increases your sales figures, it also enables you to maxi...
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