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Do you understand pay-per-click marketing? According to a recent survey by the European Tour Operator's Association (ETOA) Search Engine Optimisation and Internet Marketing generally was the biggest challenge to its members. For hotels and guest...
Marketing marketing month hotels guestsNetworking on the Internet is the same as networking inperson, or is it? Let's take a conversational tour togetheron this topic.At an in-person networking event you wouldn't just attendnot to network. Or would you? Normally everyone is ther...
Marketing marketing networking personLike immutable laws of nature, some rules are ironclad. Follow these directives and you can expect to succeed. Ignore even one of them and your business and personal achievements will be significantly diminished.1. You shall believe.The first step in...
Marketing marketing business succeed theyAny marketer that has been involved in search engine marketing and search engine optimization understands the never-ending quest to attract customers at a reasonable cost. With acquisition costs that can rise to $60 to $100 per customer or more, ther...
Marketing marketing traffic search terms product productsPrinted material is just as important today as it was before the Internet. With spam getting out of hand, it’s a wise choice to rev up, update or create printed material, ads, catalogs, direct mail, press releases, letters, templatesand the like.Yo...
Marketing marketing donapost material firstSingle or Double OptIn?You heard the message before. Your e-mail list is the most important key to your future online success. The best list is a highly targeted and responsive optin list. At present, the single optin method is the preferred approach...
Marketing marketing optin mail list method double singleGet that certificate framed, finish that article, get yourself on a panel. To make your business soar position yourself as an expert. When your potential clients are deciding whom they will do business with, they are less concerned with price. As an ...
Marketing marketing expertself clients businessPop-up polls on Web sites are now as common as subscription cards tucked between the pages of your favorite magazine. And for good reason.Marketers have discovered that online surveys generate a mother load of valuable information about site usabilit...
Marketing marketing survey surveys online mailA little over a year ago and probably before, articles started popping up all over the place about, "Selling in Tough Times," , "How To Market in a Down Economy," and the like. Now that we have seen a few, more positive headlines starting to sprinkle...
Marketing marketing recovery customersGreetings...For the purpose of illustration, let's use the superhighway analogy. Let's think of your business as a hotdog stand located on the superhighway along with millions of other shops, malls, cafes, stores, restaurants and, yes, hotd...
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