6,217 articles related to "marketing"

Responsible Advertising

RESPONSIBLE ADVERTISINGDoes that sound boring? If so, stick with me—it gets better!Some years ago Bruce Barton shared this story: "One day when I was young in advertising, I slipped a piece of paper into my typewriter and wrote an advertisement for...

Marketing  marketing power time benefits advertising
Long Copy Works Better - Or Is It Short Copy

Ahhh! The never-ending battle. I'm sure you've heard both statements made with passion. Those that believe you must walk your customer through each and every benefit preach, "Long copy sells better!" Proponents of this copywriting method sa...

Marketing  marketing people response long
Inside Google AdWords

Inside Google AdWords by: Jennifer Ambrose For those unfamiliar with Google Adwords, they are the advertisements which appear in a table to the right side of your screen when searching Google. These are paid advertising spots where advertisers b...

Marketing  marketing google going
The Art Of Cold Calling

The Art Of Cold Calling by: Sue and Chuck DeFiore I know, don't groan. You have to do them if you want to get properties and make money. Believe me, I used to hate cold calling. For those of you that have read our book, "Who Makes It Happen...

Marketing  marketing seller donapost
Leveraging your Holiday Sales Volumes and Getting your Business in the Consumer’s Minds.

As people hustle and bustle about trying to get those last minute gift ideas ready before the big day hits, spending is up and sales run rampant, as marketers get ready for that special time of year. Yes, Christmas time is here again, and every mark...

Marketing  marketing services sales business goods
19 Ways To Attract Higher Paying Clients

Some people have little difficulty attracting andmaintaining clients who have higher discretionary funds tospend for solutions. Others can't get to first base. If youare one of those and want clients that can pay more and youcurrently aren'...

Marketing  marketing higher
How to Get That All-Important Email Address

Hey, I just noticed something. I've been sitting here filling out a bajillion forms, submitting my dang article about alexa's changed-up toolbar til I'm blue in the face (vent much? yes.), and I realized what makes me give out my real ...

Marketing  marketing email address something
Beginners Mind, Marketers Mind

UNSOLICITED ADVICE AND A HOT IRONI recently returned from a vacation. I was fortunate enough toleave the heat and humidity of Memphis and go back to my homestate of Colorado and spend time with my extended family. WhileI was in the laundry room ironi...

Marketing  marketing ironing knowledge mind
Why You Should Only Follow One Guru At A Time!

Why You Should Only Follow One "Guru" At A Time!If you are out there trying to make money via Internet Marketingthen you are not by any means alone.There are now tens-of-thousands of folks working part-time,trying to generate enough income to leave t...

Marketing  marketing online guru follow
Book Summary Secrets Of Word-Of-Mouth Marketing

Book Summary: The Secrets of Word-of-Mouth MarketingBy: Regine Azurin and Yvette PantillaThis article is based on the following book:The Secrets of Word-of-Mouth Marketing"How to trigger exponential sales through runaway word of mouth"George Silverm...

Marketing  marketing word mouth product customer service