169 articles on "perception"

What's Important About PR?

What's Important About PR? by: Robert A. Kelly Quite a bit, actually. Public relations helps business, non-profit and association managers achieve their managerial objectives with results like these. New proposals for strategic alliances an...

Business And Finance  business finance perception relations behaviors
Do You Have an Exclusive Market Segment?

Do You Have an Exclusive Market Segment? by: Robert A. Kelly You do if you’re a business, non-profit or association manager with important external stakeholders whose behaviors affect your department, division or subsidiary the most. In your ...

Business And Finance  business finance perception behaviors audience
Managers: Why Not PR Like This?

Managers: Why Not PR Like This? by: Robert A. KellyI mean public relations that presumes from the get-go that the right message, strategy and communications tactics can change perceptions among each of your business, non- profit or association a...

Business And Finance  business finance perception public relations audience them
PR Here's All You Need to Know

Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 1130 including guidelines and resource box. Robert A. Kelly © 200...

Business And Finance  business finance perception relations audience behaviors public
Don't Put Up With Junk PR

Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 840 including guidelines and resource box. Robert A. Kelly © 2003...

Business And Finance  business finance message audience perception change
Managers: Should Your PR Budget Stress Tactics or Strategy?

Managers: Should Your PR Budget Stress Tactics or Strategy? by: Robert A. Kelly If public relations tactics like special events, brochures, broadcast plugs and press releases dominate your answer, you’re missing the best PR has to offer. Such...

Business And Finance  business finance perception audience public relations behaviors
Managers and PR: One Thing Is Clear

Managers and PR: One Thing Is Clear by: Robert A. Kelly As a business, non-profit or association manager, you have a clear choice when you set up your public relations. Arrange your resources to generate a variety of product and service plugs on...

Business And Finance  business finance perception public audience relations
Want This Kind of PR?

Want This Kind of PR? by: Robert A. Kelly PR that really does something positive about the behaviors of those outside audiences that most affect your business, non-profit or association? PR that uses its fundamental premise to deliver external ...

Business And Finance  business finance perception audience relations
It's Just Common Sense!

Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Net word count is 835 including guidelines and resource box. Robert A. Kelly © ...

Business And Finance  business finance public perceptions relations
Power Your Profits With Price And Perception

People don't always buy based on the lowest price, but they do like to feel they're getting a good deal. If your aim is to give your customers value for their money... then your asking PRICE should represent the VALUE customers place on you...

Marketing  marketing price value customer product perception