What Are We Teaching PR Students? by: Robert A. Kelly How to do brochures, throw parties, talk to reporters and write press releases? Or, are we teaching them what PR’s fundamental premise says we should be teaching them? In so many words, wh...
Business And Finance business finance perception publicManagers: Can We Agree on This? by: Robert A. KellyYour public relations effort really should involve more than press releases, brochures and special events if you are to get your PR money’s worth. In particular, you should be pursuing those t...
Business And Finance business finance perception audience whenManagers Need Basic PR by: Robert A. Kelly True, because department, division or subsidiary managers for a business, non-profit or association really DO need a dynamic yet workable blueprint for reaching those key outside groups of people who ha...
Business And Finance business finance perception relations public audienceWant PR's Full Value? by: Robert A. Kelly Make sure somebody is worrying about those outside audience behaviors you need to help reach your objectives. And I mean the kind of behaviors you like: prospective buyers browsing your services or...
Business And Finance business finance audience relations public perception targetSo What's Wrong With Strategic? by: Robert A. Kelly Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Net word count is 825 ...
Business And Finance business finance audience perceptions willPlease feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 830 including guidelines and resource box. Robert A. Kelly © 2003...
Business And Finance business finance relations public perceptionPlease feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 1060 including guidelines and resource box. Robert A. Kelly © 200...
Business And Finance business finance perception relations publicPlease feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 995 including guidelines and resource box. Robert A. Kelly © 2003...
Business And Finance business finance public target relations opinion message perceptionPlease feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 955 including guidelines and resource box. Robert A. Kelly © 2003...
Business And Finance business finance relations public target perceptionAre You the Culprit? by: Robert A. Kelly Are you a manager who pretty much ignores your organization’s important outside audiences? If that’s you, do you realize how difficult you’re making it to achieve the important behavior changes you...
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