169 articles on "perception"

The Worst PR Mistakes

The Worst PR Mistakes by: Robert A. KellyFor a business, non-profit or association manager, they could be fatal, coming as they do in four bitter flavors. Mistake #1 – You limit your PR activity pretty much to placing product and service plugs...

Business And Finance  business finance public relations people perception
Get Outsiders on Your Side

Get Outsiders on Your Side by: Robert A. Kelly Especially good advice for business, non-profit and association managers whose job success depends in large part on the behaviors of their key external audiences. I refer to behaviors like inquirie...

Business And Finance  business finance target perception public relations audience
Moving Key Audiences to Take Action

Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 1310 including guidelines and resource box. Robert A. Kelly © 200...

Business And Finance  business finance perception behaviors people audience
A Great Way to Do PR

A Great Way to Do PR by: Robert A. Kelly As a business, non-profit or association manager trying to get a bang for your PR buck, you could pretty much concentrate on simple print and broadcast mentions or, for that matter, the whole basket of ta...

Business And Finance  business finance perception relations public audience they
Moving Key Audiences to Take Action?

Moving Key Audiences to Take Action? by: Robert A. Kelly You know, those really important outside groups of people whose behaviors can help or hinder any business, non-profit or association manager in achieving his or her objectives? Are you per...

Business And Finance  business finance perception behaviors people audience
Is This Any Way to Run Your PR

Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 1030 including guidelines and resource box. Robert A. Kelly © 200...

Business And Finance  business finance perception audience behaviors when
Want PR's Full Value

Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 860 including guidelines and resource box. Robert A. Kelly © 2003...

Business And Finance  business finance audience relations public target perception
Not Getting the PR Results You Want

Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 975 including guidelines and resource box. Robert A. Kelly © 2003...

Business And Finance  business finance perception relations public audience target
How to Avoid Nasty Business Surprises

Conducting business in the 21st century often requires quick decisions. This often leads to sound data being replaced by perception as the basis for making important resolutions. The risks in this approach are clear: business decisions made without a...

Business And Finance  business finance analysis perception
How PR Makes a Manager's Life Easier

How PR Makes a Manager's Life Easier by: Robert A. Kelly Things are pleasant for many business, non-profit or association managers when their public relations people deliver newspaper and talk show mentions, informative brochures and videos...

Business And Finance  business finance perception behaviors relations people