6,217 articles related to "marketing"

Invisible Competitors

In any competition, sides are clearly marked and the participants are visible. This allows both sides to have an equal advantage at the quest to becoming the victor. Marketing on the internet, however, is quite a different story altogether. You do no...

Marketing  marketing product challenge selling
If Marketing is an Expense, Then You're Doing It Wrong

What do many companies do when sales are low?They cut costs, all costs, even marketing costs. They say, "Marketing is an expense. We're cutting expenses. Period."WHEN YOU THINK OF MARKETING AS AN EXPENSEIn accounting, sure, marketing IS an expen...

Marketing  marketing expense investment time
Your Aura is Your Brand

About two weeks ago I unveiled my emotional sentiment to this wonderful lady friend of mine I have known for several months. Over a simple dinner on a Friday night, I shifted up the gear to ultimately culminate in an unforgotten moment - disclosing h...

Marketing  marketing brand aura guitars from
How Your Marketing Mix Can Improve Profit

Your marketing mix is the combination of promotions,products, places (distribution channels), and prices youchose for your business. Including both short term and longterm strategies improves profitability.Long term strategies build brand/company awa...

Marketing  marketing term sales search strategies business both
The Elusive Autoresponder Will Your Business Die Without

Yes, it very well could die an extremely slow death.Did you know that it takes the average buyer 7 exposuresto your offer before they will make a purchase.Just think, if you have a measly 100 responses to your offerin a weeks time that would be 700 l...

Marketing  marketing autoresponder offer free
Telemarketing Skills

If you are looking for ways to build your business offline and you expect to make telephone calls to many people, telemarketing (tm) skills can improve your chances of success. The same holds true when you’re working online. The one common denomina...

Marketing  marketing contact list telephone
Call Reluctance - Get You and Your Downline Over It!

Call Reluctance…Get Your & Your Downline Over It.by Tim Saleswww.brilliantexchange.comAfter a recent training call I conducted (which was quite unique in that I did live calls with prospects) my staff sent out a survey to all those on the call aski...

Marketing  marketing person business calls
Tapping Into Your Full Potential

In online as well as off line marketing 97% of the folks arefailing. Why is that? For starters most people don't take theirbusiness seriously enough to develop and incorporate thenecessary business building actions.Many are working their busines...

Marketing  marketing organization team potential will
Selling To Women - Selling To Men - It Isn't the Same

Selling To Women - Selling To Men - It Isn't the SameNow let's not fall into the old style car salesman's trap ofbelieving that men are interested in what goes on under thebonnet and women are only interested in what colours youcan get...

Marketing  marketing women woman better
The 10 Myths of Successful Selling

Myth #1 You should close early and oftenMyth #2 Sell features to get a higher price Myth #3 There’s no methodology to selling - it’s pure art Myth #4 Objections are a sign of customer interest Myth #5 Open questions are better than closed questio...

Marketing  marketing myth questions open making benefit statement