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The Working Case Study by: Christine TaylorNext to white papers, case studies are the most popular tool in the technical marketer's toolkit The ubiquitous case study can range from a 3- paragraph online snippet to a full-blown magazine art...
Marketing marketing customer project case mostBy using your best asset, your people, really well, it helps you and your shareholders benefit. Your people have wonderful skills and leveraging this is what makes good businesses truly great.Increasing shareholder value is the most important driver ...
Business And Finance business finance customers people organisation bothDirect Marketing Strategies for Holiday Email Promotions by: Richard Cunningham Tis the season to leverage customer interest data for successful email marketing. All of the information gathered throughout the year from customer purchases, custom...
Online Business online business customer email golf mccormick action line subject successfulMake Your Website SellBy Chris MoleThousands of new websites are springing up every week. The owners of these sites are full of optimism that their venture into e-commerce will transform their business by bringing in new customers and boosting their ...
Writing writing customer selling wantWatching the pelicans catch fish near my housereminded me of how some online marketersbehave. These pelicans fly high over the waterwhere the unknowing fish don't notice them.The pelicans spot a big fish and dive athigh speed into the water. A f...
Marketing marketing pelican fish customers pelicans water needsShould You Be Linking for Traffic or Rankings?By Gary MchughJust for a change, rather than a technical article, I would like to tell you a story. To begin, imagine your website is a little country bar, now let's go back to when the internet bega...
Online Business online business customers bars city backYou can learn many things you didn't know about your business by getting valuable feedback from your customers. Your customers may buy your main product just to get the free gifts. Your visitors may think it's to hard to navigate through yo...
Marketing marketing customers mail customer couldAs business leaders and professionals, we all know by now that the success of an organization is driven by one thing: whether or not people choose to buy what you've got to sell. According to a recent survey involving U.S. senior executives, mar...
Marketing marketing direct email customers businessFinance and investment consumers are always on the lookout for better and more efficient ways to manage their money. A successful investment strategy means having fast and easy access to a full range of investment opportunities. An American Express O...
Business And Finance business finance account access financial online customers investment rangeImplementing an Opt-in List to Optimize Your Internet Marketing Success by: Sandi Clements In order to make a success of your website or online business, it is obvious that you will need customers. Although everyone who visits your page will not...
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