Why Not Juice-Up Your PR? by: Robert A. Kelly Say, from tactics like special events, brochures and press releases to a public relations effort more in keeping with the challenges you face as a business, non-profit or association manager? I spea...
Business And Finance business finance perception public relations audience behaviorsDon't Get Caught With Your PR Down! by: Robert A. Kelly Why risk the embarassment when with a little basic PR training, you as a business, non-profit or association manager can always be ready for battle? Never again will you fail to do so...
Business And Finance business finance perception relations behaviors willWhat Kind of PR Makes Sense? by: Robert A. Kelly For business, non-profit and association managers, is it publicity that delivers newspaper and talk show mentions backed up by colorful brochures and videos, combined with special events that attr...
Business And Finance business finance perception behaviors audienceHow to Keep PR Working for You by: Robert A. Kelly Managers in the non-profit, association and business worlds need to persuade outside audiences with the greatest impact on their operations to their way of thinking. And then move those external...
Business And Finance business finance relations public people perceptionWhy PR is an Engine for Economic Growth by: Robert A. Kelly Business, non-profit and association managers committing their public relations resources to (1) doing something about the behaviors of those important outside audiences that most affec...
Business And Finance business finance perception audience behaviors theySound Like Your Situation? by: Robert A. Kelly What a shame! Potentially productive public relations people resting on their oars in a large organization. Just kind of tinkering with tactics and leaving target audience perceptions (and behaviors...
Marketing marketing public relations audience target perceptions theyPlease feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 1095 including guidelines and resource box. Robert A. Kelly © 200...
Business And Finance business finance perception audience thosePlease feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 865 including guidelines and resource box. Robert A. Kelly © 2003...
Business And Finance business finance relations public behaviors perception audience peopleWhat You Don't Know About PR Can Hurt You by: Robert A. Kelly And hurt bad if you are a business, non-profit or association manager. Especially when you rely too heavily on tactics like special events, brochures and press releases to get yo...
Business And Finance business finance perception behaviors relations public willMaybe the Strongest PR on Planet Earth? by: Robert A. Kelly Strong for business, non-profit and association managers when they use the fundamental premise of public relations to produce external stakeholder behavior change – the kind that lead...
Business And Finance business finance perception relations public audience